Cotton, Soybean Outlook Darkens as Dairy Demand Rises in 2026
USDA forecasts weak cotton prices, declining soy exports and softer egg costs, while strong protein demand lifts dairy markets.
U.S. farmers are heading into the 2026 planting season facing uneven commodity prospects, according to updated projections presented at the USDA Agricultural Outlook Forum on February 25. Cotton growers confront stagnant global demand and production costs above expected prices, soybean exports show signs of long-term decline despite short-term gains, and egg prices are easing sharply. At the same time, strong domestic protein demand is expected to support dairy markets - a critical development for livestock producers navigating volatile commodity prices and rising input costs.
For U.S. cotton producers, the outlook remains challenging. The USDA projects the 2026 average farm-gate cotton price at 63 cents per pound, only slightly above last year and below many producers' break-even levels.
Production costs across the United States range from the high 60-cent range to more than 80 cents per pound, leaving many growers underwater before crop insurance or marketing strategies are factored in. Since the 1990s, U.S. cotton production costs have surged 164%, while yield gains have been comparatively modest.
Global competition compounds the pressure. Brazil has surpassed the United States in cotton exports, while China now accounts for roughly 30% of global production and one-third of global consumption, strengthening its vertical integration in textiles. Despite the implementation of the Uyghur Forced Labor Prevention Act restricting imports from Xinjiang, China's cotton production has climbed to approximately 36 million bales, compared with roughly 14 million bales produced by U.S. growers last year.
Meanwhile, petroleum-based man-made fibers continue to capture market share. Although global textile fiber consumption expanded from 337 million to 520 million bale-equivalents between 2007 and 2024, cotton's share fell sharply from 35% to 22%. Industry analysts warn that without structural incentives - such as the proposed Buying American Cotton Act, which would create tax credits for apparel manufacturers using U.S. cotton - the fiber risks becoming a niche product rather than a dominant global staple.
For producers evaluating acreage decisions under the next farm bill framework, cotton's weak price outlook and stiff global competition create difficult risk-management calculations.
Soybean growers may see temporary relief in export markets, but long-term structural challenges persist. The USDA anticipates soybean exports rising to approximately 1.7 billion bushels in the 2026-27 marketing year, up from roughly 1.58 billion, driven in part by China's commitment to purchase 25 million tons annually over the next three years.
However, USDA economists caution that the U.S. share of global soybean exports is likely to continue declining due to Brazil's expanding production footprint and competitive pricing advantages. For American producers, that trend underscores ongoing supply chain and trade vulnerabilities.
The brighter outlook lies in soybean derivatives. Crush capacity continues expanding domestically, supported by investments in processing infrastructure and Pacific Northwest port upgrades. Soybean meal exports are projected to increase from 19.4 million metric tons in 2025-26 to 20.8 million in 2026-27, reflecting rising global feed demand.
Soybean oil markets are also poised for growth. Production is forecast to rise by more than a billion pounds, with domestic use climbing due to higher renewable volume obligations and adjustments to the 45Z biofuel tax credit encouraging domestic feedstock utilization. These biofuels policy shifts could provide a critical price floor for oilseed markets even as raw bean exports plateau.
After two years of volatility tied to avian influenza outbreaks, egg markets are stabilizing. The USDA forecasts the average wholesale egg price at $1.25 per dozen in 2026, down sharply from $3.74 in 2025, assuming no additional flock disruptions.
Total egg output fell 4% last year but is projected to rise 6% as flocks are rebuilt. Lower egg prices may influence consumer inflation narratives heading into election season, but they also signal a return to more normalized livestock supply conditions.
In contrast, dairy markets appear better supported. Strong domestic demand for specialty cheese, butter, and other protein-rich products is expected to keep prices elevated. Higher milk production should boost exports of milkfats, though export growth for whey and lactose is projected to remain flat.
For livestock producers, sustained protein demand offers some insulation against broader commodity uncertainty. As consumers continue favoring high-protein diets, dairy's relative stability may stand in contrast to volatility in row crops and fiber markets.
The 2026 commodity outlook reinforces a familiar theme for U.S. agriculture: margin management will be paramount. Cotton faces structural demand erosion and intense foreign competition. Soybeans confront export share losses but benefit from domestic processing and biofuel policy tailwinds. Dairy enjoys consumer-driven strength, while egg markets normalize after supply shocks.
With farm bill negotiations, trade dynamics, and renewable energy policy all influencing commodity markets, producers must weigh planting decisions, marketing strategies, and capital investments carefully. In a year of mixed signals, diversification and value-added opportunities may prove decisive.

